Monday, December 07, 2009

Join LatISM DC for a Groundbreaking Conference on Latinos in Social Media

Washington, DC – Latinos in Social Media, the largest organization of Social Media professionals of Latino origin, announced today that the Latinos in Social Media (LatISM) DC Conference will be held on December 11 and 12, 2009 at the National Council of La Raza’s (NCLR) Raul Yzaguirre Building at 1126 16th Street, NW.

“We are very excited to be able to bring LatISM to Washington, DC where so many organizations and government agencies are working everyday to reach the Latino community,” said Ana Castro Roca, CEO of Premier Social Media and LatISM Founder.

The two-day community-building event will bring together organizations interested and focused on reaching Latinos/Hispanics and the seasoned social media veterans that can help them strategize and implement successful online campaigns. Influential Latino thought leaders in the area who will share their tips, tricks and strategies on how to leverage social media for your organization, business, nonprofit or government agency’s benefit and will discuss what’s worked and what hasn’t among the Latino/Hispanic community. Conference tracks include: Brand Building, Social Good, the Mobile Opportunity, Gov. 2.0 and Social Media 101.

Attendees include Latino business owners, professionals, government officials and industry experts from California, New York, Colorado, Pennsylvania, Maryland, Virginia and the Washington DC Metro Area. Among the Conference sponsors are: Comcast, Innovation Generation, Broadband for America, Hispanic Technology and Telecommunications Partnership, National Council of La Raza, O'Reilly, NextGenWeb and EchoDitto.

“With 23 million Latino internet users in 2009, Latinos are adopting social media as their primary source of communication, news and entertainment faster than any other group. Their buying power is projected to reach $1.3 Trillion by 2013,” said Kety Esquivel, New Media Manager for National Council of La Raza (NCLR) and Director of LatISM DC.

The event was organized by a team of accomplished Latino professionals in the Washiginton DC area: Kety Esquivel, Elianne Ramos, Julie Diaz Asper, Jennifer Lubrani, Alma Suarez and Sylvia Aguilera. “This is a great opportunity to tap into the amazing power of social media and engage our community. We become stronger by promoting our fellow Latinos,” says Elianne Ramos, Baltimore Hispanic Business Columnist for and Media Relations Manager for Latism DC.

Additional information about LatISM DC can be found here.

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Latinos in Social Media (LatISM) is the largest organization of Social Media professionals of Latin origin. LatISM members are bloggers, twitters, group leaders in social networks, social media consultants, government officials, non-profit program officers, developers and more. Together we reach: 1,970,000 Twitter accounts, 800,000 Blog Readers, 2,680,000 Social Network Friends. Visit LatISM - DC for more information.
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